If there's one area of product photography that Lux has the most experience with, it's cosmetics photography. For over two decades we've been shooting for some of the most recognisable names in the skincare, cosmetics and beauty industries to create beautiful photography for their campaigns.
The cosmetics category is a highly competitive one and you need to make sure your products stand out from the crowd. You want people to notice them, be interested in them, but most importantly to buy them. That's where stunning, eye-catching imagery comes into and and the experience of the photography team becomes crucial. Knowing how to light such delicate products in the most complimentary way possible is a truly specialised skill indeed. Done properly, it helps bring your product to life in a way that peeks the interest of potential customers and hopefully persuades them to invest.
Lux has vast experience creating cosmetics photography for some of the biggest names in beauty including Charlotte Tilbury, Elemis, Shiseido, Maxx Factor and many more.
We've even worked with cosmetics brands to develop their entire brand identity, including the photography for their product packaging. And we can do the same for you too. Delilah Cosmetics are a great example of this. They came to Lux to produce their brand launch photography as well as shooting their entire range of cosmetics packshots. 8 years later, they've grown into a hugely successful brand and attribute Lux to helping get themselves off the ground.
Lux has a dedicated cosmetics studio within its London based photographic and creative production studios. Our team of experienced beauty photographers have produced imagery across all types of advertising media from brochures to billboards, banner ads photography to point-of-sale.
Lux can help you with all aspects of your cosmetics photographic needs including product images for e-commerce websites as well as retouching the final images to the highest standards, ready for print or publication. Whatever type of cosmetics imagery you need – Lux has the expertise and experience required to bring your products and concepts to life.
Take a look at our extensive photography portfolio for more beautiful examples of our cosmetics photography and more